End of Year Sale | True Elements PDF Guides

True Elements: Posing, Lighting & Post-Processing Guide by Holli TrueTrue Elements: Posing, Lighting & Post-Processing Guide by Holli TrueTrue Elements: Posing, Lighting & Post-Processing Guide by Holli True

TRUE ELEMENTS: Posing, Lighting & Post-Processing PDF | $79 ($149 regular price)

I am so, so excited about our latest guide release, Posing, Lighting & Post-Processing!  It was a huge labor of love and I am so proud and happy with the outcome and I think you will be, too.  :)  With over 100 pages of content, imagery and screen shots of my editing process, this guide is literally loaded with information and will you give you an up-close and personal look at my photography & workflow.  I combed through every aspect of Posing, Lighting & Post-Processing and I even added a fourth section titled Basics, which covers location scouting & selection, session preparation & personalization and pleasing two demographics: Teens & Parents.  We didn’t cut any corners in creating this guide, the complete blueprint of my business is laid out in the pages of Posing, Lighting & Post-Processing.

WHAT’S INSIDE

  • Over 100 pages (over 50 PDF spreads) of information to have you rockin’ your sessions & post-processing workflow in no time
  • 90+ images, complete with camera gear & settings, time of day and location descriptions
  • Location Selection: Why choosing the right location is important, what to look for, how to utilize your space, location breakdown
  • Providing your client with everything they need before their session
  • How to communicate with your client, 5-in-1 posing technique, authentic & natural posing, helpful tips & tricks
  • Pleasing two demographics at one time- Parents & Teens
  • Mastering the light at all times of the day, achieving sun flare & bokeh, working with a reflector, choosing the right reflector
  • How I select my final images and prep them for Photoshop
  • Step-by-step post-processing, my favorite action recipes, creating your own actions, what to avoid
  • My complete list of vendors & sponsors




Business Essentials by Holli True | Photography Guide GiveawayBusiness Essentials by Holli True | Photography Guide Giveaway

TRUE ELEMENTS: Business Essentials PDF | $39  ($79 regular price)

The idea for True Elements came from the original guide I released last year, Field Notes.  I decided to dig deeper and really dive into each topic discussed and break it up into separate guides.

Business Essentials is just that, the key fundamentals for a photography business.  This is the first installment of a series of books for True Elements.  Business Essentials covers several areas of owning and operating a photography business, with so many hats to wear as a business owner, it can be overwhelming making sure all areas are covered.  Business Essentials is broken down into specific categories with ideas and tools you can implement immediately.  Some of the examples given are geared toward senior photography, but may be applied to all genres of photography.  The following topics are covered:

  • Setting Goals
  • RAW vs. JPEG
  • Pricing & Sales
  • Marketing
  • Senior Rep & Referral Programs
  • Facebook, Twitter, Instagram & Pinterest
  • Points of Contact




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Meet Your Photographer

Hi Friend!

I'm Holli True

Wife, Mother, Photographer, Educator, Website Designer, Creative, and Brand Enthusiast. I'm an Oregon Girl who loves football, rain, concerts, road trips, and keeping it real. When it comes to chasing dreams, consider me always on the move. Thank you so much for taking the time to browse my little corner of the internet. I hope you love what you see!

More About Me

hey there...

I'm Holli True and I am a High School Senior Portrait Photographer based in Eugene, Oregon.  I love nothing more than sharing my passion and heart for working with teen girls. This is what inspired me to become an industry educator and why I created the Evoke Senior Photography Workshop!

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I WILL FOREVER CHERISH THE BEAUTIFUL MEMORIES AND AMAZING ADVENTURES we made over the years.

It's bittersweet to close this chapter of my life, but it is time to turn the page.

All of my clients will always hold a special place in my heart. I've also had the pleasure of meeting and connecting with so many talented photographers– i will never forget any of you!

Forever Young. forever free.


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